Joico Color Balance Purple Shampoo 33.8Oz

JOICO COLOR BALANCE PURPLE SHAMPOO 33.8oz

This unique color-correcting formula preserves cool platinum blondes and silver foxes by keeping nasty brassy tones at bay while safeguarding hair’s vibrancy. And there’s more: Powerful ingredients provide a shield against damage and strengthen hair’s natural defenses.

-Instantly neutralizes brassy and yellow tones for blondes and gray hair
-Maintains hair’s vibrancy
-Repairs and protects color-treated hair

It’s a two-pronged approach: Our Multi-Spectrum Defense Complex protects color from fading and losing vibrancy; exclusive Bio-Advanced Peptide Complex repairs, protects, fights frizz, and adds shine with every single application.

OUR MULTI-SPECTRUM DEFENSE COMPLEX:
Features antioxidant-rich Green Tea Extract along with UV protection to keep color looking great.

BIO-ADVANCED PEPTIDE COMPLEX
Provides all the power you need to reconstruct damaged hair from the inside out.